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To place an ad in the Banner call (508) 487-7400 or email Adrianne, or Bernie.

To place an ad in the Banner Trades and Services Directories call Barbara Mullaney at (508) 487-7400 or email Barb

You can also download our Rate Card in PDF format.

Our run of paper (ROP) display ad rates are designed to meet the needs of your business. Help with layout and design is provided at no extra charge. Requests for digital files or ad changes for use in other media will be invoiced at a rate of $60 per hour.

The size of an ad is determined by column width. The Banner runs 6 columns per page. The height of an ad is measured in inches and can be increased by half inch increments up to 14".

The open rate (one time ad) is $17.85 per column inch. Advertisers can take advantage of contract rates:

52 weeks $12.95 per column inch**
26 weeks $13.95 per column inch*
13 weeks $14.95 per column inch*
8 weeks $17.30 per column inch
4 weeks $17.95 per column inch
4x4* $17.30 per column inch


* Advertising in 4 supplements at the contract rate plus any 4 weeks in 2006.


The Provincetown Banner publishes every Thursday. Advertising deadlines are Friday at 1:00pm.

Our directories run in half page format, giving you more visibility. You can choose a one or two inch ad. Monthly prepayment is required and we offer three annual contract packages.

SERVICE DIRECTORY and BODY, MIND & SPIRIT**

13 weeks 26 weeks 52 weeks
2x1 $23.16 per ad $22.20 per ad $21.10 per ad
2x2 $43.15 per ad $38.75 per ad $32.70 per ad
**monthly prepayment required for directories. Prepayment discount is included in published rates.

ELECTRONIC TRANSMISSION**

We prefer InDesign pdf files. We accept QuarkXpress documents. Please collect for output and include all art, logos and fonts. We reserve the right to change fonts if we can match them with our own Adobe fonts. We also accept PhotoShop, Illustrator or PageMaker eps and tiff files. Always include a hard copy. Email ads to: sales@provincetownbanner.com


MECHANICAL DIMENSIONS:

  • Display Page Size: 6 columns x 13.75 inches
  • Page Dimensions: 10" wide x 14" deep
  • Classified Page Size: 7 columns x 14 inches
  • Printed offset.
  • Halftones should be screened 100 lpi.
  • Resolution 200 dpi.



BULK RATES:
Annual Bulk Inches:
These rates are designed to maximize the advertising of seasonal businesses and specialized ad campaigns.
120” - $17.25
250” - $15.85
500” - 14.15
1000” - $13.40

POLITICAL ADVERTISING:
Candidates for political office and organizations promoting sate or local issues, may run ads at the nonprofit rate of $13.40 per column inch during the six months prior to the election or referendum. This is a net rate, and it is not subject to any discounts. Prepayment is required for all political ads.

NON-PROFIT RATE:
We are pleased to offer a very special low rate to nonprofit advertisers - our lowest rate - $10.10 per column inch. No frequency required.

COLOR:
Spot color:$60. Process color full page: $150, half page: $100, Quarter page: $75. Color pages are limited and available on first come, first served basis.

DEADLINES
Display advertising deadline is the Friday prior to publication at 1 p.m. Legal advertising deadline is Friday at 1 p.m. Classified and Personals deadline is the Monday prior to publication at 1 p.m.

INSERT RATES:
$80 per thousand up to 1.0 oz. Each additional 1/10 oz is $1 per thousand.

ERRORS & CORRECTIONS
We strive for error free, high quality production of your ads. Please notify us immediately if there are any problems so that we can correct them before the next issue. We will run a corrective advertisement for that portion of the ad which may have been rendered valueless by typographical error, wrong insertion, or omission. PB shall not be held liable to advertiser for any loss that results from the incorrect publication of its advertisement.

GUARANTEED POSITIONS
We make every effort to provide you with your preferred position on a first come, first served basis.

PROOFS
Proofs of your ad are available on request if the ad is submitted by Thursday of the week preceding publication. We want your ad to run correctly every time.

TEARSHEETS
Available on request. Please order tearsheet quantities when you place your ad.

TERMS & CONDITIONS
Invoices for advertising are due and payable upon receipt. Bills outstanding 30 days from the date of billing, will incur a monthly finance charge of 1.5%. Prepayment of all ads is required until credit has been established. A prepayment discount of 5 percent is available for all advertising paid in full, in advance, if payment is received prior to publication date and no past due balance exists unless otherwise noted. Credit cards are not accepted for prepayment discounts. All advertising ordered is subject to all federal, state, and local laws and may be edited or rejected at the discretion of PB at any time without notice or reason.

AD SIZES


ELECTRONIC TRANSMISSIONS
Provincetown Banner accepts…
  1. We prefer PDFs - CMYK if your ad is color and fonts must be embedded. Please be prepared to send original document, art, logos, fonts - if we have any trouble with the pdf
  2. Photoshop: Tiff or EPS files will be Distilled and converted to PDFs
  3. QuarkXpress documents: Please collect for output so we receive document, logos, all artwork and fonts PLUS a PDF.
  4. Illustrator file: Fonts outlined or Illustrator eps files
  5. Word Documents without any art can be sent in Microsoft Word or typed into an email. We are unable to accept Claris, Wordperfect or Publisher documents or Microsoft Word ads with embedded art.
  6. Emails are sent to sales@provincetownbanner.com
  7. emailed photos are accepted as jpgs 200 dpi. Send originals directly from the camera, do not manipulate in any way. Photos should be at least 4 inches wide.
  8. e-mailed ads should be saved as YOUR name and the date it is to run. Please do not save ads as "BANNER ad". Try to keep attachments 1 MB or smaller.
  9. Due to dot gain, newsprint and ink saturation, reverse ads can be hard to read, darken photos or art and cause bleeding or ghosts to appear on the facing page. Therefore, we accept reverse ads on a first served basis and reserve the right to refuse them.

Please call Adrianne Holway, Bernie Haff, or Barb Mullaney in the sales department, if you have any questions. (508) 487-7400

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The Banner is a weekly newspaper published in Provincetown and excerpted here on this site.
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© 1995-2008, GateHouse Media Inc.

+1 (508)
487-7400


167 Commercial Street
Provincetown,
MA 02657

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